ALMET MEDIA LAB

Over three weeks, the laboratory participants learned to create their own creative projects from scratch, existing simultaneously in augmented reality and in urban space. In their works people constructed new meanings of already existing works together, studied local culture and history of Zakamye, and embodied their ideas in the virtual world of augmented reality.

An open call for participation in the laboratory was published in the social networks and media of the public art program: in the application form it was necessary to send a short letter of reflection on the subject of «How exactly do I want to complement or change the reality around me with the help of modern technology?». Eleven people between the ages of 10 and 37 were selected. Many of the participants had no experience with augmented reality technologies, so the format of Instagram masks was chosen for the final projects – they can be created without any knowledge of programming.

After listening to the introductory course, the laboratory participants chose an art object to «animate» and began practical work on their projects under the guidance of the supervisors. An important part of the preparation was the work with folklore and anthropological materials and an online excursion from #гидпосказкам. Results of the laboratory in the form of masks on Instagram became an important part of the public art program: there is a new excursion route, which introduces the residents and guests of Almetyevsk to the works of the laboratory participants, and also tells how exactly these works reveal the meanings of the mural. There is a QR code on the sign next to the art object, which leads to the AR mask on Instagram @almetpublicart and helps «bring the mural to life».

In film production since 2009. More than 50 cinema and TV projects. Simultaneously works in the field of development, implementation and integration of multimedia content in theater productions, interactive museums, immersive installations and shows for various companies / theaters (Russia / USA) as a director, linear and creative producer.

Creative director of the Solaris FX studio in St. Petersburg. Multimedia director, main activity is 3D mapping. She has worked on the video design of theatrical performances and multimedia shows, festivals and large events.

Creative director of haptic.team interactive studio. Developed over 50 interactive installations with augmented and virtual reality for major city events and business and art events. Winner of the competition for the best installation at the international festivals of light «Circle of Light-2018», «Night of Light in Gatchina-2018». and the competition for the best mapping «Night of Light in Gatchina 2019».

Curator of educational excursion style public art program in Almetyevsk. Ekaterina is the initiator of the series of tours in Almetyevsk «Guide to Fairy Tales» and the educational school «City after», which hosted the laboratory Almet Media Lab.

CG generalist Solaris FX, lecturer at computer design department at SPbSUC. In November 2020. Ruslan was the technical director of the International Multimedia-Fest «Multimedia in Art: Painting, Sculpture, Architecture, Literature, Music» in the Lumiere Hall (Saint-Petersburg). Also in 2020 together with other specialists from the Solaris FX studio Ruslan created 3D graphics for the Victory Concert on the Mamaev Kurgan: the team was responsible for a whole cycle of video projections.

Sound designer of theater and cinema, graduated from St. Petersburg State University of Cinema and Television. Among the projects of the sound designer are: «The Romanovs. Legends and Fates» (Peterhof Museum of Fine Arts), «The Brothers Karamazov» (St. Petersburg State Drama Theatre «Comedian's Refuge»), «The last station», 2009 (dir. Michael Hoffman), «Wings», 2010 (dir. Alexey Lobanov), «Peter. Summer. Love», 2014 (directed by Andrei Khvostov) and others.